We all want to be more productive and maximize efficiency. But when in the office, it’s easy to get bored, tired, overwhelmed, or have no motivation to take action, brainstorm ideas, take up new projects and work on important tasks.
While the benefits of having a creative workforce are plentiful, managing creative people is akin to herding cats. Just ask anyone who’s been there.
We’ve all attended brainstorming sessions, some that generated useful ideas and some that flopped. The point behind a group session is to gather input from multiple people who can play off one another’s suggestions to come up with new concepts. But how can you make sure your session is successful and a good use of everyone’s time?
The benefits of hiring creative people are widely known. Creative team members are better at innovation and problem solving. Creative people thrive on challenges, and they’re constantly on the lookout for new ways to contribute and make things happen. They’re excited by progress and seeing a vision come to life.
Imagine, for a moment, working inside a cubicle. Flickering fluorescent lights overhead, and three and a half walls that offer just enough room for a desk, a computer, and a plant. A small plant.
Company culture is more than just implementing casual Fridays or saying it’s okay to bring your dog to work. It’s the sum total of the way you do things and the values you share as a group. It’s the way you identify yourselves, which in turn affects the image you project to the marketplace.
Collaboration is more than just a group of people working together on a project. Collaboration is a culture that permeates a company. It’s a culture rich with teamwork, cooperation, and a sense that we’re all in this together, working to achieve a shared vision.
It’s easy to say we’re going to have a creative work environment, but it doesn’t happen overnight and it doesn’t happen without putting in some thought and effort. The first thing people think of when talking about a creative workplace is an open floorplan and people working in beanbags. While interesting furniture and décor might play a role, there are other components that matter just as much.