If you’ve been in business any length of time, you’ve probably had to overcome a challenge or two along the way. One of the biggest challenges a business has to overcome in this day and age is the fact that so many people—including the most desirable hires—are choosing to work remotely.
Creating a workplace where innovation and creativity thrive doesn’t happen by accident. Careful planning and forethought go into building a company that consistently makes breakthroughs and produces new ideas.
The marketplace is already full of organizations that tout their creative edge but fail to deliver. If you want to earn the reputation in your industry and in the marketplace of ideas for being a cutting edge company that pushes the boundaries in innovation and thought, you need to be intentional about fostering creativity in the workplace.
The culture of a company has a direct impact on the creativity of the workforce. Culture is the often nebulous combination of history, core values, vision, and mindset of an organization. A company can’t simply say it values creativity, but it must be reflected in the culture with direct actions. It must be evident in the atmosphere, the level of support, and in relationships.
The atmosphere is a feeling within a company. Organizations must strive for a supportive atmosphere, where team members are aware that their ideas are valued. Everyone must know they won’t be met with resistance—or worse, negative repercussions—for putting forth their suggestions. Creative people need to feel safe before they share their bold ideas. Once safety and trust are established, it fuels further innovation.
The workday can feel longer and overwhelming if you don’t have the right mindset. As a result, you won’t be productive or motivated to perform well and stand out.
We all want to be more productive and maximize efficiency. But when in the office, it’s easy to get bored, tired, overwhelmed, or have no motivation to take action, brainstorm ideas, take up new projects and work on important tasks.